Montermoso Associates
Montermoso Associates

Resource Publications

Publications of Dr. Juan P. Montermoso


“Initial Reference Customer Selection for High Technology Products,” Management Decision,

Volume 45, Number 6, June 2007, pp 982-990


“Leveraging the Customer Life Cycle for a Competitive Edge,” 2001 APICS International Conference Proceedings, San Antonio, TX, October 28-31, 2001, pp. 1-6


“Customer Loyalty Through Internet-Based Knowledge Management,” 1999 APICS International Conference Proceedings,  New Orleans, LA, October 24-27, 1999, pp. 173-176


“TKO: A  Breakthrough Approach to Maximizing the Value of Internet Technology,” 1997 APICS International Conference Proceedings, Washington, DC, October 26-29, 1997, pp.  325-328


“Using Information Technology to Forge Robust Organizations,” Congress for Progress XXI Conference Proceedings, Hershey, PA, April 17-19, 1996, pp. 55-61


“Empowering the Employee for the Information Superhighway,” 1995 APICS International Conference Proceedings, Orlando, FL, October 22-27, 1995, pp. 430-434


“A Microcomputer-Based Approach to Computer Concepts for Managers,” International Society for Mini and Microcomputers Fourteenth International Symposium, San Diego, CA , January 1981, pp. 53-55


“Toward a Strategy for Data Base Implementation in a Developing Country,” South East Asia Regional Computer Conference Proceedings, Jakarta, Indonesia, October 21-24, 1980, pp. 57-64


“The Interpersonal Style  of Effective EDP Managers,” Philippine Computer Society  CHIPS80 Convention Proceedings, Manila, Philippines, March 17-21, 1980


“The Microcomputer: Versatile Tool for Developing Country Computerization,” Proceedings of the ISMM International Symposium, Asilomar, CA, January  1980, pp. 168-171


“Supportive Information Systems for Agribusiness Management,” South East Asia Regional Computer Conference Proceedings, Manila, Philippines, September 4-8, 1978, pp. 199-205


The Integrative Role of Information Systems for Agribusiness, unpublished doctoral dissertation, Harvard Business School, 1977

A strategic consultancy in marketing and leadership development to help primarily high tech businesses reach, touch, and ultimately retain their best customers

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